mobile header toggler

SERVICE// RESULT // Canada Pavilion @ China Education Expo

Canada Pavilion @ China Education Expo

China Education Expo (CEE), held annually is one of the leading events dedicated to student recruitment in China. Every year, CEE received over 20 national pavilions including Australia, Canada, Denmark, Finland, France, Germany, Ireland, Israel, Italy, Japan, Korea, Malaysia, New Zealand, Singapore, Switzerland, the UK and the USA every year. The Canada pavilion has been engaging Milton Beijing for the last 4 years to render exhibitor services including design, production, and provision of on-site support for its exhibitors.

Challenge

The Canada pavilion was the biggest pavilion at this year’s CEE. Occupying an exhibition space of close to 500 sqm, the pavilion demanded a branded pavilion that symbolizes Canada. The design team used an eye catching yellow color combining an iconic maple leaf to project a consistent image for its pavilion. The pavilion’s theme “Bienvenue Au Canada” (Welcome to Canada) was also highlighted through a light box placed at the reception of the pavilion.

Result

The Canada pavilion contributes to Canada’s success in attracting over 25,000 students to study in Canada.